Talk about a cool tear-sheet… Kohls (a United States based clothing department store chain) used an ArenaCreative.com stock photo in a commercial featuring Jennifer Lopez’s clothing line! What an honor, and a surprise. At 00:03 during the above video, you can see the stock photo of the NYC Uptown / Bronx subway sign that I shot one day while in the city.
J-Lo is really popular again and in the limelight right now; coming off the whirlwind of being an American Idol judge, having the biggest hit single of her life (On the Floor, featuring Pitbull) and recently being in all of the tabloids regarding her recent split with husband and Latin singer/actor Marc Anthony. He also has a new clothing line at Kohl’s now, as well. I had seen this JLO commercial a few times before, but hadn’t paid much attention to it. As I sat there staring at the TV, realizing that was on of “my babies” on national television, I flipped out. In this business, we never really know where our images are going to end up. When we stumble upon them, and see them being used in real life applications, it makes up extra glad we were a part of it.Good old “Jenny from the Block”. At ArenaCreative.com we are proud to be a part of effective marketing and advertising materials, and want to thank the advertising department at Kohl’s for using one of our images. To learn more about us and other large corporations that have used our royalty-free stock images, click here.
